Direct-to-consumer advertising: physicians’ views on its effects on quality of care and the doctor-patient relationship

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Resource Language: 
English
Media Type: 
Paper
Online
Author: 
Elizabeth Murray
Bernard Lo
Lance Pollack
Karen Donelan
Ken Lee
Publisher: 
The Journal of the American Board of Family Practice
Publication Date: 
2003
Publication Place: 
Lexington, KY

Surveys U.S. physicians' views of the effect of direct-to-consumer advertising for prescription drugs on health service utilization, quality of care, and the doctor-patient relationship.

ISBN/ISSN: 
ISSN 08938652
Notes: 
Includes bibliographical references.